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- <?php
- /**
- * Jetpack_WooCommerce_Analytics_Universal
- *
- * @package automattic/jetpack
- * @author Automattic
- */
- use Automattic\Jetpack\Assets;
- /**
- * Bail if accessed directly
- */
- if ( ! defined( 'ABSPATH' ) ) {
- exit;
- }
- /**
- * Class Jetpack_WooCommerce_Analytics_Universal
- * Filters and Actions added to Store pages to perform analytics
- */
- class Jetpack_WooCommerce_Analytics_Universal {
- /**
- * Jetpack_WooCommerce_Analytics_Universal constructor.
- */
- public function __construct() {
- // loading _wca.
- add_action( 'wp_head', array( $this, 'wp_head_top' ), 1 );
- // add to carts from non-product pages or lists -- search, store etc.
- add_action( 'wp_head', array( $this, 'loop_session_events' ), 2 );
- // loading s.js.
- add_action( 'wp_enqueue_scripts', array( $this, 'enqueue_tracking_script' ) );
- // Capture cart events.
- add_action( 'woocommerce_add_to_cart', array( $this, 'capture_add_to_cart' ), 10, 6 );
- // single product page view.
- add_action( 'woocommerce_after_single_product', array( $this, 'capture_product_view' ) );
- add_action( 'woocommerce_after_cart', array( $this, 'remove_from_cart' ) );
- add_action( 'woocommerce_after_mini_cart', array( $this, 'remove_from_cart' ) );
- add_action( 'wcct_before_cart_widget', array( $this, 'remove_from_cart' ) );
- add_filter( 'woocommerce_cart_item_remove_link', array( $this, 'remove_from_cart_attributes' ), 10, 2 );
- // Checkout.
- // Send events after checkout template (shortcode).
- add_action( 'woocommerce_after_checkout_form', array( $this, 'checkout_process' ) );
- // Send events after checkout block.
- add_action( 'woocommerce_blocks_enqueue_checkout_block_scripts_after', array( $this, 'checkout_process' ) );
- // order confirmed.
- add_action( 'woocommerce_thankyou', array( $this, 'order_process' ), 10, 1 );
- add_action( 'woocommerce_after_cart', array( $this, 'remove_from_cart_via_quantity' ), 10, 1 );
- add_filter( 'woocommerce_checkout_posted_data', array( $this, 'save_checkout_post_data' ), 10, 1 );
- }
- /**
- * Make _wca available to queue events
- */
- public function wp_head_top() {
- if ( is_cart() || is_checkout() || is_checkout_pay_page() || is_order_received_page() || is_add_payment_method_page() ) {
- echo '<script>window._wca_prevent_referrer = true;</script>' . "\r\n";
- }
- echo '<script>window._wca = window._wca || [];</script>' . "\r\n";
- }
- /**
- * Place script to call s.js, Store Analytics.
- */
- public function enqueue_tracking_script() {
- $filename = sprintf(
- 'https://stats.wp.com/s-%d.js',
- gmdate( 'YW' )
- );
- Assets::enqueue_async_script( 'woocommerce-analytics', esc_url( $filename ), esc_url( $filename ), array(), null, false );
- }
- /**
- * Default event properties which should be included with all events.
- *
- * @return array Array of standard event props.
- */
- public function get_common_properties() {
- $site_info = array(
- 'blog_id' => Jetpack::get_option( 'id' ),
- 'ui' => $this->get_user_id(),
- 'url' => home_url(),
- 'woo_version' => WC()->version,
- );
- $cart_checkout_info = self::get_cart_checkout_info();
- return array_merge( $site_info, $cart_checkout_info );
- }
- /**
- * Render tracks event properties as string of JavaScript object props.
- *
- * @param array $properties Array of key/value pairs.
- * @return string String of the form "key1: value1, key2: value2, " (etc).
- */
- private function render_properties_as_js( $properties ) {
- $js_args_string = '';
- foreach ( $properties as $key => $value ) {
- if ( is_array( $value ) ) {
- $js_args_string = $js_args_string . "'$key': " . wp_json_encode( $value ) . ',';
- } else {
- $js_args_string = $js_args_string . "'$key': '" . esc_js( $value ) . "', ";
- }
- }
- return $js_args_string;
- }
- /**
- * Record an event with optional custom properties.
- *
- * @param string $event_name The name of the event to record.
- * @param integer $product_id The id of the product relating to the event.
- * @param array $properties Optional array of (key => value) event properties.
- *
- * @return string|void
- */
- public function record_event( $event_name, $product_id, $properties = array() ) {
- $js = $this->process_event_properties( $event_name, $product_id, $properties );
- wc_enqueue_js( "_wca.push({$js});" );
- }
- /**
- * Compose event properties.
- *
- * @param string $event_name The name of the event to record.
- * @param integer $product_id The id of the product relating to the event.
- * @param array $properties Optional array of (key => value) event properties.
- *
- * @return string|void
- */
- public function process_event_properties( $event_name, $product_id, $properties = array() ) {
- $product = wc_get_product( $product_id );
- if ( ! $product instanceof WC_Product ) {
- return;
- }
- $product_details = $this->get_product_details( $product );
- $all_props = array_merge(
- $properties,
- $this->get_common_properties()
- );
- $js = "{
- '_en': '" . esc_js( $event_name ) . "',
- 'pi': '" . esc_js( $product_id ) . "',
- 'pn': '" . esc_js( $product_details['name'] ) . "',
- 'pc': '" . esc_js( $product_details['category'] ) . "',
- 'pp': '" . esc_js( $product_details['price'] ) . "',
- 'pt': '" . esc_js( $product_details['type'] ) . "'," .
- $this->render_properties_as_js( $all_props ) . '
- }';
- return $js;
- }
- /**
- * On product lists or other non-product pages, add an event listener to "Add to Cart" button click
- */
- public function loop_session_events() {
- // Check for previous events queued in session data.
- if ( is_object( WC()->session ) ) {
- $data = WC()->session->get( 'wca_session_data' );
- if ( ! empty( $data ) ) {
- foreach ( $data as $data_instance ) {
- $this->record_event(
- $data_instance['event'],
- $data_instance['product_id'],
- array(
- 'pq' => $data_instance['quantity'],
- )
- );
- }
- // Clear data, now that these events have been recorded.
- WC()->session->set( 'wca_session_data', '' );
- }
- }
- }
- /**
- * On the cart page, add an event listener for removal of product click
- */
- public function remove_from_cart() {
- $common_props = $this->render_properties_as_js(
- $this->get_common_properties()
- );
- // We listen at div.woocommerce because the cart 'form' contents get forcibly
- // updated and subsequent removals from cart would then not have this click
- // handler attached.
- wc_enqueue_js(
- "jQuery( 'div.woocommerce' ).on( 'click', 'a.remove', function() {
- var productID = jQuery( this ).data( 'product_id' );
- var quantity = jQuery( this ).parent().parent().find( '.qty' ).val()
- var productDetails = {
- 'id': productID,
- 'quantity': quantity ? quantity : '1',
- };
- _wca.push( {
- '_en': 'woocommerceanalytics_remove_from_cart',
- 'pi': productDetails.id,
- 'pq': productDetails.quantity, " .
- $common_props . '
- } );
- } );'
- );
- }
- /**
- * Adds the product ID to the remove product link (for use by remove_from_cart above) if not present
- *
- * @param string $url Full HTML a tag of the link to remove an item from the cart.
- * @param string $key Unique Key ID for a cart item.
- *
- * @return mixed.
- */
- public function remove_from_cart_attributes( $url, $key ) {
- if ( false !== strpos( $url, 'data-product_id' ) ) {
- return $url;
- }
- $item = WC()->cart->get_cart_item( $key );
- $product = $item['data'];
- $new_attributes = sprintf(
- '" data-product_id="%s">',
- esc_attr( $product->get_id() )
- );
- $url = str_replace( '">', $new_attributes, $url );
- return $url;
- }
- /**
- * Gather relevant product information
- *
- * @param array $product product.
- * @return array
- */
- public function get_product_details( $product ) {
- return array(
- 'id' => $product->get_id(),
- 'name' => $product->get_title(),
- 'category' => $this->get_product_categories_concatenated( $product ),
- 'price' => $product->get_price(),
- 'type' => $product->get_type(),
- );
- }
- /**
- * Track a product page view
- */
- public function capture_product_view() {
- global $product;
- $this->record_event(
- 'woocommerceanalytics_product_view',
- $product->get_id()
- );
- }
- /**
- * On the Checkout page, trigger an event for each product in the cart
- */
- public function checkout_process() {
- $cart = WC()->cart->get_cart();
- $guest_checkout = ucfirst( get_option( 'woocommerce_enable_guest_checkout', 'No' ) );
- $create_account = ucfirst( get_option( 'woocommerce_enable_signup_and_login_from_checkout', 'No' ) );
- $enabled_payment_options = array_filter(
- WC()->payment_gateways->get_available_payment_gateways(),
- function ( $payment_gateway ) {
- if ( ! $payment_gateway instanceof WC_Payment_Gateway ) {
- return false;
- }
- return $payment_gateway->is_available();
- }
- );
- $enabled_payment_options = array_keys( $enabled_payment_options );
- $include_express_payment = false;
- $wcpay_version = get_option( 'woocommerce_woocommerce_payments_version' );
- $has_required_wcpay_version = version_compare( $wcpay_version, '2.9.0', '>=' );
- // Check express payment availablity only if WC Pay is enabled and express checkout (payment request) is enabled.
- if ( in_array( 'woocommerce_payments', $enabled_payment_options, true ) && $has_required_wcpay_version ) {
- $wcpay_settings = get_option( 'woocommerce_woocommerce_payments_settings', array() );
- if ( array_key_exists( 'payment_request', $wcpay_settings ) && 'yes' === $wcpay_settings['payment_request'] ) {
- $include_express_payment = true;
- }
- }
- foreach ( $cart as $cart_item_key => $cart_item ) {
- /**
- * This filter is already documented in woocommerce/templates/cart/cart.php
- */
- $product = apply_filters( 'woocommerce_cart_item_product', $cart_item['data'], $cart_item, $cart_item_key );
- if ( ! $product ) {
- continue;
- }
- if ( true === $include_express_payment ) {
- $properties = $this->process_event_properties(
- 'woocommerceanalytics_product_checkout',
- $product->get_id(),
- array(
- 'pq' => $cart_item['quantity'],
- 'payment_options' => $enabled_payment_options,
- 'device' => wp_is_mobile() ? 'mobile' : 'desktop',
- 'guest_checkout' => 'Yes' === $guest_checkout ? 'Yes' : 'No',
- 'create_account' => 'Yes' === $create_account ? 'Yes' : 'No',
- 'express_checkout' => 'null',
- )
- );
- wc_enqueue_js(
- "
- // wcpay.payment-request.availability event gets fired twice.
- // make sure we push only one event.
- var cartItem_{$cart_item_key}_logged = false;
- wp.hooks.addAction('wcpay.payment-request.availability', 'wcpay', function(args) {
- if ( true === cartItem_{$cart_item_key}_logged ) {
- return;
- }
- var properties = {$properties};
- properties.express_checkout = args.paymentRequestType;
- _wca.push(properties);
- cartItem_{$cart_item_key}_logged = true;
- });
- "
- );
- } else {
- $this->record_event(
- 'woocommerceanalytics_product_checkout',
- $product->get_id(),
- array(
- 'pq' => $cart_item['quantity'],
- 'payment_options' => $enabled_payment_options,
- 'device' => wp_is_mobile() ? 'mobile' : 'desktop',
- 'guest_checkout' => 'Yes' === $guest_checkout ? 'Yes' : 'No',
- 'create_account' => 'Yes' === $create_account ? 'Yes' : 'No',
- 'express_checkout' => 'null',
- )
- );
- }
- }
- }
- /**
- * After the checkout process, fire an event for each item in the order
- *
- * @param string $order_id Order Id.
- */
- public function order_process( $order_id ) {
- $order = wc_get_order( $order_id );
- $payment_option = $order->get_payment_method();
- if ( is_object( WC()->session ) ) {
- $create_account = true === WC()->session->get( 'wc_checkout_createaccount_used' ) ? 'Y' : 'N';
- } else {
- $create_account = 'N';
- }
- $guest_checkout = $order->get_user() ? 'N' : 'Y';
- $express_checkout = 'null';
- // When the payment option is woocommerce_payment
- // See if Google Pay or Apple Pay was used.
- if ( 'woocommerce_payments' === $payment_option ) {
- $payment_option_title = $order->get_payment_method_title();
- if ( 'Google Pay (WooCommerce Payments)' === $payment_option_title ) {
- $express_checkout = array( 'google_pay' );
- } elseif ( 'Apple Pay (WooCommerce Payments)' === $payment_option_title ) {
- $express_checkout = array( 'apple_pay' );
- }
- }
- // loop through products in the order and queue a purchase event.
- foreach ( $order->get_items() as $order_item ) {
- $product_id = is_callable( array( $order_item, 'get_product_id' ) ) ? $order_item->get_product_id() : -1;
- $this->record_event(
- 'woocommerceanalytics_product_purchase',
- $product_id,
- array(
- 'oi' => $order->get_order_number(),
- 'pq' => $order_item->get_quantity(),
- 'device' => wp_is_mobile() ? 'mobile' : 'desktop',
- 'payment_option' => $payment_option,
- 'create_account' => $create_account,
- 'guest_checkout' => $guest_checkout,
- 'express_checkout' => $express_checkout,
- )
- );
- }
- }
- /**
- * Listen for clicks on the "Update Cart" button to know if an item has been removed by
- * updating its quantity to zero
- */
- public function remove_from_cart_via_quantity() {
- $common_props = $this->render_properties_as_js(
- $this->get_common_properties()
- );
- wc_enqueue_js(
- "
- jQuery( 'button[name=update_cart]' ).on( 'click', function() {
- var cartItems = jQuery( '.cart_item' );
- cartItems.each( function( item ) {
- var qty = jQuery( this ).find( 'input.qty' );
- if ( qty && qty.val() === '0' ) {
- var productID = jQuery( this ).find( '.product-remove a' ).data( 'product_id' );
- _wca.push( {
- '_en': 'woocommerceanalytics_remove_from_cart',
- 'pi': productID, " .
- $common_props . '
- } );
- }
- } );
- } );'
- );
- }
- /**
- * Get the current user id
- *
- * @return int
- */
- public function get_user_id() {
- if ( is_user_logged_in() ) {
- $blogid = Jetpack::get_option( 'id' );
- $userid = get_current_user_id();
- return $blogid . ':' . $userid;
- }
- return 'null';
- }
- /**
- * Track adding items to the cart.
- *
- * @param string $cart_item_key Cart item key.
- * @param int $product_id Product added to cart.
- * @param int $quantity Quantity added to cart.
- * @param int $variation_id Product variation.
- * @param array $variation Variation attributes..
- * @param array $cart_item_data Other cart data.
- */
- public function capture_add_to_cart( $cart_item_key, $product_id, $quantity, $variation_id, $variation, $cart_item_data ) { // phpcs:ignore VariableAnalysis.CodeAnalysis.VariableAnalysis.UnusedVariable
- $referer_postid = isset( $_SERVER['HTTP_REFERER'] ) ? url_to_postid( $_SERVER['HTTP_REFERER'] ) : 0;
- // if the referring post is not a product OR the product being added is not the same as post.
- // (eg. related product list on single product page) then include a product view event.
- $product_by_referer_postid = wc_get_product( $referer_postid );
- if ( ! $product_by_referer_postid instanceof WC_Product || (int) $product_id !== $referer_postid ) {
- $this->capture_event_in_session_data( $product_id, $quantity, 'woocommerceanalytics_product_view' );
- }
- // add cart event to the session data.
- $this->capture_event_in_session_data( $product_id, $quantity, 'woocommerceanalytics_add_to_cart' );
- }
- /**
- * Track in-session data.
- *
- * @param int $product_id Product ID.
- * @param int $quantity Quantity.
- * @param string $event Fired event.
- */
- public function capture_event_in_session_data( $product_id, $quantity, $event ) {
- $product = wc_get_product( $product_id );
- if ( ! $product instanceof WC_Product ) {
- return;
- }
- $quantity = ( 0 === $quantity ) ? 1 : $quantity;
- // check for existing data.
- if ( is_object( WC()->session ) ) {
- $data = WC()->session->get( 'wca_session_data' );
- if ( empty( $data ) || ! is_array( $data ) ) {
- $data = array();
- }
- } else {
- $data = array();
- }
- // extract new event data.
- $new_data = array(
- 'event' => $event,
- 'product_id' => (string) $product_id,
- 'quantity' => (string) $quantity,
- );
- // append new data.
- $data[] = $new_data;
- WC()->session->set( 'wca_session_data', $data );
- }
- /**
- * Gets product categories or varation attributes as a formatted concatenated string
- *
- * @param object $product WC_Product.
- * @return string
- */
- public function get_product_categories_concatenated( $product ) {
- if ( ! $product instanceof WC_Product ) {
- return '';
- }
- $variation_data = $product->is_type( 'variation' ) ? wc_get_product_variation_attributes( $product->get_id() ) : '';
- if ( is_array( $variation_data ) && ! empty( $variation_data ) ) {
- $line = wc_get_formatted_variation( $variation_data, true );
- } else {
- $out = array();
- $categories = get_the_terms( $product->get_id(), 'product_cat' );
- if ( $categories ) {
- foreach ( $categories as $category ) {
- $out[] = $category->name;
- }
- }
- $line = join( '/', $out );
- }
- return $line;
- }
- /**
- * Search a specific post for text content.
- *
- * Note: similar code is in a WooCommerce core PR:
- * https://github.com/woocommerce/woocommerce/pull/25932
- *
- * @param integer $post_id The id of the post to search.
- * @param string $text The text to search for.
- * @return integer 1 if post contains $text (otherwise 0).
- */
- public static function post_contains_text( $post_id, $text ) {
- global $wpdb;
- // Search for the text anywhere in the post.
- $wildcarded = "%{$text}%";
- $result = $wpdb->get_var(
- $wpdb->prepare(
- "
- SELECT COUNT( * ) FROM {$wpdb->prefix}posts
- WHERE ID=%d
- AND {$wpdb->prefix}posts.post_content LIKE %s
- ",
- array( $post_id, $wildcarded )
- )
- );
- return ( '0' !== $result ) ? 1 : 0;
- }
- /**
- * Get info about the cart & checkout pages, in particular
- * whether the store is using shortcodes or Gutenberg blocks.
- * This info is cached in a transient.
- *
- * Note: similar code is in a WooCommerce core PR:
- * https://github.com/woocommerce/woocommerce/pull/25932
- *
- * @return array
- */
- public static function get_cart_checkout_info() {
- $transient_name = 'jetpack_woocommerce_analytics_cart_checkout_info_cache';
- $info = get_transient( $transient_name );
- if ( false === $info ) {
- $cart_page_id = wc_get_page_id( 'cart' );
- $checkout_page_id = wc_get_page_id( 'checkout' );
- $info = array(
- 'cart_page_contains_cart_block' => self::post_contains_text(
- $cart_page_id,
- '<!-- wp:woocommerce/cart'
- ),
- 'cart_page_contains_cart_shortcode' => self::post_contains_text(
- $cart_page_id,
- '[woocommerce_cart]'
- ),
- 'checkout_page_contains_checkout_block' => self::post_contains_text(
- $checkout_page_id,
- '<!-- wp:woocommerce/checkout'
- ),
- 'checkout_page_contains_checkout_shortcode' => self::post_contains_text(
- $checkout_page_id,
- '[woocommerce_checkout]'
- ),
- );
- set_transient( $transient_name, $info, DAY_IN_SECONDS );
- }
- return $info;
- }
- /**
- * Save createaccount post data to be used in $this->order_process.
- *
- * @param array $data post data from the checkout page.
- *
- * @return array
- */
- public function save_checkout_post_data( array $data ) {
- $session = WC()->session;
- if ( is_object( $session ) ) {
- if ( isset( $data['createaccount'] ) && ! empty( $data['createaccount'] ) ) {
- $session->set( 'wc_checkout_createaccount_used', true );
- $session->save_data();
- }
- }
- return $data;
- }
- }
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